Unpacking The Perceived Value of Marketing
Since inception, Digital Dynamite has always been intrigued by the perceived value (or lack thereof) that customers place on marketing, both digital and traditional. One often wonders if this lack of perceived value has to do with…
A New Year, A New Marketing Strategy
The marketing industry is constantly in a state of change and businesses are often finding it difficult to keep up. As an established Digital Agency, we have outlined 3 simple ways to supercharge your 2018 marketing strategy.
Digital Marketing Strategy in South Africa
Is your business asking the right questions to effectively create a successful digital marketing strategy? According to a study conducted by World Wide Worx, South Africa’s internet user population is expected to grow to at least 22,5 million users…
Corporate Identity – 4 Bulletproof Reasons to Invest
Most businesses don’t see the value in creating a professional corporate identity as it’s success is often difficult to measure. Most businesses undervalue and de-prioritise their corporate identity out of their marketing spend.