How to Use Banners Without Irritating Your Users
An in-depth look at one of the most controversial features in every web developers back pocket, their Banner Offering. Despite the fact banners are so omnipresent, very little is being shared on their effectiveness.
Selling to Your Ideal Demographic
When marketing to your customers it is important to remember that you can’t sell to everybody. Some people are more likely to resonate with your brand than others. Targeting them specifically helps lower advertising costs, improving your ROI.